Key Benefits of Owning Trademarks for Your Amazon Online Business Business Law for Sellers is all about building value in your Amazon based business and today I want to talk to you a little bit about trademarks. Now, if you’re a third-party seller and you’re solely selling other peoples’ and other companies’ brands, I want…
Brand Protection Tactics for your Amazon Based Business: Cease & Desist Communications A cease & desist communication is when a trademark holder notifies another seller that they are illegally selling the trademark holder’s products and asks them to stop. When you send this demand, be courteous yet firm. You should give them a certain period…
Traditionally, designs for articles of fashion, including sneakers, have not had much intellectual property (IP) protection available. However, today these articles can be eligible for protection under copyright, trademark and patent law. Whether you’re a designer or reseller of fashion goods, you need to know the types of protection (and common defenses) available. Copyright Protection…
Amazon Roundtable: How Amazon-Specific Packaging Helps Brand Protection on Amazon The team at our brand protection law firm met virtually to discuss the topic of Amazon-specific packaging. According to CJ Rosenbaum: “Amazon considers itself to be extremely unique, the best online retailer in the world, and Amazon likes things that are Amazon-specific. Therefore, by creating…
Alibaba vs. Amazon – Seller Infringement Reporting Differences When it comes to online platforms, Alibaba has an extremely robust system, where you actually have to show that you own intellectual property rights before you can make an intellectual property right complaint. The major difference between using Alibaba’s report infringement platform and Amazon’s, which usually involves…
Client’s Brand Registry Account Stolen on Amazon.com Protecting your brand in the Amazon marketplace can feel like trying to stay afloat while a slew of issues are constantly pulling you underwater. I want to share a story from Rebecca, an Associate Attorney at our firm who works with both the brand protection and arbitration teams….
Brand Infringement Reporting on Alibaba vs Amazon Michelle Maldonado – Okay, gentlemen, thank you once again for joining me in our series about brand infringement reporting on Alibaba vs Amazon. Very valuable information for sellers out there that have brands they want to protect. Who else to talk to about this but CJ and Rob…
How to Use Specific Packaging to Stop Unauthorized Sellers on Amazon & Protect Your Brand Michelle Maldonado – Thank you for joining me for another informative video on brand protection. Let’s get right down to the topics that sellers want to hear most about, and for today, it’s using Amazon-specific packaging. So, I will throw…
Monitoring your Trademark on Amazon.com – Know the Basics for Your Business Once a seller has access to brand registry, they will gain access to tools provided by Amazon that are designed to help monitor the seller’s brand. The first step is monitoring and using tools to find out what the problems may be. Once…
Learn the Benefits of Registering a Trademark to Protect your Brand The best way for sellers to develop their own brands? Register a trademark. Whether you use a law firm, or you use Amazon’s IP Accelerator Program, which helps you access some of Amazon’s brand registry features early, it’s extremely important to make sure you…
Brand Protection on Amazon.com: Knowing the Basics for your Business (Part 1) When a brand is established, it is highly important to protect it, as it is now easier than ever for counterfeiters to sell unauthorized products online. As technology evolves, and your brand increases its popularity, there is a higher risk for infringement on…
Basics of Starting & Prosecuting Trademark Cancellation Cases What is a trademark cancellation case? A trademark cancellation case is an administrative proceeding, similar to a civil federal lawsuit, before the Trademark Trial & Appeal Board (TTAB) in which one party requests that a registered trademark be cancelled. (source) Why would a trademark be canceled? A…
Brand Protection on Amazon: Chinese Factory Manufacturing Contracts & IP Rights in China Over the last several years, Amazon has dramatically increased their efforts to approach factories in China to secure their own direct manufacturing contracts and establish selling partner relationships. If your brand manufactures products in China and sells them on Amazon.com, and Amazon…
