This short clip is of CJ Rosenbaum explaining how our law firm protects brands online and how we limit any blow back from sellers. What kinds of risks do brands face online & how do you fend off any blow back? The #1 thing when it comes to brand protection is making sure that you…
When you trust Rosenbaum Famularo, PC to enforce your brand on Amazon, all of your brand protection work is handled by our New York based attorneys and paralegals. We never outsource the practice of law. Further, since we have a team a lawyers and paralegals that only focus on Amazon brand protection, we are exceptionally fast…
Brand Protection on Amazon: How to Write a Cease and Desist Letter to Stop Unauthorized Sales A cease and desist letter is a written demand for an individual/business to immediately and permanently stop an alleged illegal activity. The letter sometimes serves as a warning that if the recipient does not discontinue the conduct described in…
Brand Protection on Amazon: Chinese Factory Manufacturing Contracts & IP Rights in China Over the last several years, Amazon has dramatically increased their efforts to approach factories in China to secure their own direct manufacturing contracts and establish selling partner relationships. If your brand manufactures products in China and sells them on Amazon.com, and Amazon…
Investing in Brand Protection in an Age Ruled by Amazon Faster, more efficient, less costly; the entire retail landscape has changed for brand managers now that Amazon.com secures the vast majority of retail sales in the United States. In an age ruled by Amazon, brand managers must take special consideration of the current ecommerce landscape…
Brand Protection on Amazon: Patent Rights Patents are effective tools for brand protection, especially in a global retail environment full of copycat sellers. Both utility patent infringement and design patent infringement are rampant on Amazon.com. As such, Amazon brand managers should ensure they understand exactly what their patent rights cover and how to know when…
3 Ways for Brand Managers to Protect Sales on Amazon: More Than Just Fighting Counterfeiters This is an introduction to three huge aspects for brand managers because your job is not simply fighting counterfeiters. Anti-counterfeiting is absolutely vital, but it’s not the only role that a brand manager must play in brand protection, specifically on…
IP Protection Done The Right Way: nothing is outsourced when it comes to brand control. What I want to talk to you about is who is handling the brand protection work to make sure that the C & D letters that go out are done appropriately, that the complaints are phrased properly, and that you’re…
Brand Protection on AMZ: How to Use Test Buys to Remove Unauthorized Sellers from your Amazon Listings Amazon brand managers should understand the importance of test buys in removing unauthorized sellers from their Amazon listings. Performing a “test buy” simply means that you, as the brand rights owner, purchase of a sample of the suspected…
As an Amazon brand manager, it is essential to understand how the 1st sale doctrine impacts your right to control the unauthorized resale of your products on Amazon.com. The 1st sale doctrine provides that an individual who legally purchases a product (protected by trademark), also receives the right to sell, display or otherwise dispose of…
Strategies to Handle Counterfeit Goods Mixed with Genuine Goods & Control of Sales on Amazon There’s a serious issue on Amazon where you have sellers who will mix grey market / genuine products with counterfeit branded items. The first step is that you need to catch the sellers selling at least one counterfeit item. This…
AMZ brand protection: More than just stopping counterfeit sales. 3 essential tools for brand managers on Amazon. While fighting counterfeiting on Amazon is absolutely vital, it is not the only role that a brand manager must play in AMZ brand protection. This article gives you 3 essential devices which all Amazon brand managers should learn…
Amazon Brand Protection (Done the Right Way) Seven Days a Week We are better at brand protection than Vorys and other firms because we are available seven days a week. My name is CJ Rosenbaum. I’m one of the founding partners of Rosenbaum Famularo, PC, the law firm behind AmazonSellersLawyer.com. In this video, I want…
IP protection done the right way by Rosenbaum Famularo, PC, brand protection lawyers behind AmazonSellersLawyer.com. What I want to talk to you about is who is handling the brand protection work to make sure that the C&D letters that go out are done appropriately, that the complaints are phrased properly, and that you’re not doing…
