3 Ways for Brand Managers to Protect Sales on Amazon: More Than Just Fighting Counterfeiters This is an introduction to three huge aspects for brand managers because your job is not simply fighting counterfeiters. Anti-counterfeiting is absolutely vital, but it’s not the only role that a brand manager must play in brand protection, specifically on…
IP Protection Done The Right Way: nothing is outsourced when it comes to brand control. What I want to talk to you about is who is handling the brand protection work to make sure that the C & D letters that go out are done appropriately, that the complaints are phrased properly, and that you’re…
Brand Protection on AMZ: How to Use Test Buys to Remove Unauthorized Sellers from your Amazon Listings Amazon brand managers should understand the importance of test buys in removing unauthorized sellers from their Amazon listings. Performing a “test buy” simply means that you, as the brand rights owner, purchase of a sample of the suspected…
As an Amazon brand manager, it is essential to understand how the 1st sale doctrine impacts your right to control the unauthorized resale of your products on Amazon.com. The 1st sale doctrine provides that an individual who legally purchases a product (protected by trademark), also receives the right to sell, display or otherwise dispose of…
Strategies to Handle Counterfeit Goods Mixed with Genuine Goods & Control of Sales on Amazon There’s a serious issue on Amazon where you have sellers who will mix grey market / genuine products with counterfeit branded items. The first step is that you need to catch the sellers selling at least one counterfeit item. This…
AMZ brand protection: More than just stopping counterfeit sales. 3 essential tools for brand managers on Amazon. While fighting counterfeiting on Amazon is absolutely vital, it is not the only role that a brand manager must play in AMZ brand protection. This article gives you 3 essential devices which all Amazon brand managers should learn…
Amazon Brand Protection (Done the Right Way) Seven Days a Week We are better at brand protection than Vorys and other firms because we are available seven days a week. My name is CJ Rosenbaum. I’m one of the founding partners of Rosenbaum Famularo, PC, the law firm behind AmazonSellersLawyer.com. In this video, I want…
How to set up an LLC with David Miller, attorney at Rosenbaum Famularo, PC. Managing attorney David Miller talks to sellers about how to set up an LLC. Step 1: is choosing a business name. It can’t duplicate any existing LLC in your state and must comply with certain state regulations. So it can vary…
IP protection done the right way by Rosenbaum Famularo, PC, brand protection lawyers behind AmazonSellersLawyer.com. What I want to talk to you about is who is handling the brand protection work to make sure that the C&D letters that go out are done appropriately, that the complaints are phrased properly, and that you’re not doing…
Reducing counterfeit sales online, specifically on Amazon.com. Free consultations 7 days a week: 1-877-9-SELLER. Rosenbaum Famularo, PC – Brand Protection Done Right Either the brand itself or one authorized seller should get brand registry. What brand registry gives you is control over the listing or the description of your product on Amazon. Incredible tools to…
Cease & Desist Letters to Unauthorized Amazon Sellers As a brand manager, you should absolutely know what should be in your cease and desist communications to unauthorized Amazon sellers. The very first thing you should put in that communication is a reason to the seller why he/she cannot sell your products, why they are violating…
Amazon Test Buys for Brand Protection – Remove Unauthorized Online Sellers on Amazon Brand managers need to know about test buys and their significance when you’re trying to remove unauthorized sellers on Amazon. A test buy is simply when you purchase an alleged infringing sample product. If you believe an Amazon seller is delivering a…
Brand Protection with Stronger Chinese Contracts: CJ Rosenbaum breaks down intellectual property law in China compared to the United States. Securing your manufacturing is a key ingredient to protect your sales on Amazon.com. Over the last several years, Amazon has made a dramatic increase in its efforts to approach factories in China directly in order…
The Difference between Utility Patents & Design Patents A patent is a license issued by the government. The license states that the one with the patent is the only one allowed to sell the product. This license can apply to a specific technology, design, or to an entire product. A utility patent applies to the…
