Brand Protection Tactics for your Amazon Based Business: Cease & Desist Communications A cease & desist communication is when a trademark holder notifies another seller that they are illegally selling the trademark holder’s products and asks them to stop. When you send this demand, be courteous yet firm. You should give them a certain period…
Brand Infringement Reporting on Alibaba vs Amazon Michelle Maldonado – Okay, gentlemen, thank you once again for joining me in our series about brand infringement reporting on Alibaba vs Amazon. Very valuable information for sellers out there that have brands they want to protect. Who else to talk to about this but CJ and Rob…
Monitoring your Trademark on Amazon.com – Know the Basics for Your Business Once a seller has access to brand registry, they will gain access to tools provided by Amazon that are designed to help monitor the seller’s brand. The first step is monitoring and using tools to find out what the problems may be. Once…
Amazon Test Buys for Brand Protection – Remove Unauthorized Online Sellers on Amazon Brand managers need to know about test buys and their significance when you’re trying to remove unauthorized sellers on Amazon. A test buy is simply when you purchase an alleged infringing sample product. If you believe an Amazon seller is delivering a…
How To Protect Your Band From Chinese Counterfeiters – Part 2 For a band to begin to protect their merchandise in China and keep counterfeiters at bay, the band must apply for both copyright and trademark protection in China. Using both of these intellectual property rights, the band can protect their logos, lyrics, likenesses, and…