Brand Protection on Amazon: What Brands Must Know to Maximize & Protect Sales on Amazon.com How important is having a strong brand when selling on Amazon.com and other ecommerce platforms? CJ Rosenbaum – I think the brand is absolutely vital. One, you are building up value and intellectual property that you actually own, so if…
Intellectual property attorneys CJ Rosenbaum and David Miller discuss the difference between invalidating a trademark vs. cancellation of a trademark. Invalidating a Trademark vs. Cancellation of a Trademark Trademark cancellation is the legal process of removing a registered trademark from the books. This allows the trademark to be registered by another party. Trademark cancellation is…
Copyright law exists to protect creators of original creative works. Generally, copyright is easier to obtain than a trademark. There is only one type of application, which is submitted to the U.S. Copyright office, and rights are immediately created once the work is made. For online sellers, the issues usually boil down to images and…
It is always good to be paranoid when you are a part of a famous rock band. Anthony Iommi, former member of Black Sabbath, sues Live Nation, Inc. for trademark infringement, trademark dilution & the unauthorized use of his name, image & likeness. Black Sabbath, founded in 1968, has become one of the most successful…
No artist during the grueling process of creating music has ever thought, “I should really register the copyright on my works to protect them from being stolen.” There are several reasons for this. First is the fact that technology used to be such that theft and proliferation of artistic works was much more difficult. At…
